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Bob Fennis eBooks

Listing of eBooks for " Bob Fennis"


Bob Fennis eBooks

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Fennis, Bob The Psychology of Advertising

The Psychology of Advertising

By: Bob Fennis , Wolfgang Stroebe

Publisher: Psychology Press
Pub. Date: 03/25/2010
Format: Adobe Encrypted (DRM)

Advertising is a ubiquitous and powerful force, seducing us into buying wanted and sometimes unwanted products and services, donating to charity (even to causes we have not heard of before), voting for political candidates (even of questionable r...

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