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Charles Forceville eBooks

Listing of eBooks for " Charles Forceville"


Charles Forceville eBooks

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Forceville, Charles Pictorial Metaphor in Advertising

Pictorial Metaphor in Advertising

By: Charles Forceville

Publisher: Taylor & Francis
Pub. Date: 03/26/1998
Format: Adobe Encrypted (DRM)

Charles Forceville provides us with a method of detecting the metaphors which exist within pictures, particularly in advertising.

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