From the dynamite ladies who brought you The Black Book of Hollywood Beauty Secrets, here are the secrets to dieting the Hollywood way. Kym Douglas and Cindy Pearlman are offering to share t ...more on ebook "The Black Book of Hollywood Diet Se..."

In this book Jonathan Garner and his colleagues at Credit Suisse First Boston, argue that by 2014 the Chinese consumer will likely have displaced the US consumer as the engine of growth in t ...more on ebook "The Rise of the Chinese Consumer: T..."

Auditing Marketing, Products and Marketing Plans is step- and action-oriented, perfect for beginning marketers, students of marketing, small business owners, and entrepreneurs. ...more on ebook "Auditing Markets, Products, and Mar..."

The Brand Mindset: Five Essential Strategies for Building Brand Advantage Throughout Your Company ...more on ebook "The Brand Mindset: Five Essential S..."

In the new knowledge-based economy, our most valued resource is information. Unlike hard assets, such as buildings and machines, information can be easily copied and distributed, often witho ...more on ebook "Corporate Intelligence Awareness: ..."

"Design globally, operate locally" is an empty wording unless you have the technology to do so. The unicist market segmentation technology provides the tools to design global markets and des ...more on ebook "Introduction to unicist market segm..."

The Art and Science of Interpreting Market Research Evidence offers a complete account of the way today's researchers interpret evidence and apply it to decision making. David Smith and Jo ...more on ebook "The Art and Science of Interpreting..."

Beyond Listening: Learning the Secret Language of Focus Groups ...more on ebook "Beyond Listening: Learning the Secr..."

Understanding the Older Consumer ...more on ebook "Understanding the Older Consumer..."