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Home > Business & Economics > Marketing - Advertising/PR > Public Relations
Showing 1-20 of 36 Public Relations ebooks   
Guerrilla P.R. 2.0 ebook cover
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by Levine, Michael
 
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The world's most widely used and seminal introduction to public relations-now fully revised and updated for the 21st century with online strategies that work Every Fortune 500 corporation, ...more on ebook "Guerrilla P.R. 2.0..."
A Concise Summary of Human Resource Management ebook cover
by Williams, Anderson C
 
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This book covers most of the hot button topics in human resource management. It includes discussions of illegal immigrants, affirmative action, sexual harassment, rising healthcare costs, th ...more on ebook "A Concise Summary of Human Resource..."
Public Relations For Dummies ebook cover
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by Yaberbaum, Eric
 
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"This 2nd Edition recasts much of the information from Public Relations Kit For Dummies and updates it to use as part of this all-in-one guide to PR. The book features more than 25 percent n ...more on ebook "Public Relations For Dummies..."
Operation Publicity: The Essential Guide for Doctors Who Want to Maximize Publicity for Their Practices, Procedures and Products ebook cover
by Laverdure, Diana, Renee
 
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As the title indicates, "Operation Publicity" is "the essential guide" for any doctor who wants to become a recognized authority in his or her medical field, attract more patients and genera ...more on ebook "Operation Publicity: The Essential ..."
Life's Snapshots ebook cover
by Wolfson, Norman L.
 
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Norman L. Wolfson retired some years ago after serving many heads of corporations and heads of state in the communications area. Until then, his writing efforts had been rewarded by publicat ...more on ebook "Life's Snapshots..."
Event Marketing: How to Successfully Promote Events, Festivals, Conventions, and Expositions ebook cover
by Hoyle, Leonard H.
 
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Authored by a well-known figure in the field. * Individual ...more on ebook "Event Marketing: How to Successfull..."
Naked Conversations: How Blogs are Changing the Way Businesses Talk with Customers ebook cover
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by Scoble, Robert, Israel, Shel
 
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From the creator of the number one business blog comes a powerful exploration of how, and why, businesses had better be blogging According to these experts, blogs offer businesses somethin ...more on ebook "Naked Conversations: How Blogs are ..."
Corporate Diplomacy: The Strategy for a Volatile, Fragmented Business Environment ebook cover
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by Steger, Ulrich
 
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Ulrich StegerĀ's new book, Corporate Diplomacy, opens the door to a new perception of what responsible and sustainable leadership is all about and broadens our vision to better grasp the com ...more on ebook "Corporate Diplomacy: The Strategy f..."
Rethinking Public Relations ebook cover
by Moloney, Kevin
 
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PR is a huge UK industry with up to 50,000 jobs, a poor reputation yet a pervasive influence on politics and markets. Historically, it has been mostly weak propaganda and market boosterism, ...more on ebook "Rethinking Public Relations..."
Unleashing the Power of PR: A Contrarian's Guide to Marketing and Communication ebook cover
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by Weiner, Mark
 
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"Using dozens of case studies from well-known companies such as General Electric, FedEx, Procter & Gamble, Merck, Boeing, and Intel, Delahaye
Inside the Minds: PR Visionaries-CEOs from Ketchum, Porter Novelli & Brodeur on the Golden Rules of Public Relations and Becoming a Senior Level Partn ebook cover
by Aspatore Books Staff, Books Staff
 
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Inside the Minds: PR Visionaries-CEOs from Ketchum, Porter Novelli & Brodeur on the Golden Rules of Public Relations and Becoming a Senior Level Partn ebook buy adobe
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Inside the Minds: PR Visionaries is the most authoritative book ever written on the public relations profession, written by an unprecedented collection of CEOs from companies such as Ketchum ...more on ebook "Inside the Minds: PR Visionaries-CE..."
Can We Do That?!: Outrageous PR Stunts That Work ? And Why Your Company Needs Them ebook cover
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by Shankman, Peter
 
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This fun and friendly book looks at real-life PR stunts that will blow your mind and inspire you to develop innovative and creative ways to get your company noticed. PR guru Peter Shankman c ...more on ebook "Can We Do That?!: Outrageous PR Stu..."
PR 2.0: New Media, New Tools, New Audiences ebook cover
by Breakenridge, Deirdre
 
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This is the eBook version of the printed book. If the print book includes a CD-ROM, this content is not included within the eBook version.Praise for PR 2. ...more on ebook "PR 2.0: New Media, New Tools, New A..."
The Public Relations Writer's Handbook: The Digital Age ebook cover
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by Aronson, Merry
 
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The second edition of the offers a simple, step-by-step approach to creating a wide range of writing, from basic news releases, pitch let ...more on ebook "The Public Relations Writer's Handb..."
Lipstick on a Pig: Winning in the No-Spin Era by Someone Who Knows the Game ebook cover
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by Clarke, Torie
 
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Entertaining, approachable, and full of crucial insight and practical guidance, Lipstick on a Pig will be indispensable for business leaders, public figures, and anyone working in media rela ...more on ebook "Lipstick on a Pig: Winning in the N..."
Greetings for Business Advertising- 60 Plus Ideas For Advertising Your Business With Greeting Cards ebook cover
by Barter Publishing
 
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Greetings For Business Advertising- 60 Plus Ideas For Advertising Your Business With Greeting Cards is a reference with greetings and ideas for greetings. ...more on ebook "Greetings for Business Advertising-..."
Advertising Creativity Encyclopedia E Book Edition ebook cover
by Barter Publishing
 
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Advertising Creativity Encyclopedia E Book Edition is a reference is advertising ideas and possibilities. ...more on ebook "Advertising Creativity Encyclopedia..."
International Public Relations: Successful PR Techniques for Use in Major Markets Around the Globe ebook cover
by Aspatore Books Staff
 
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$197.95
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With expansion into the international marketplace on the rise for so many industries, public relations has in turn become a truly global business. This title explores the intricacies of publ ...more on ebook "International Public Relations: Suc..."
Inside the Minds: Public Relations Best Practices - Industry Insiders Offer Proven Tips for the Most Effective Communications Strategies ebook cover
by Aspatore Books Staff
 
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Inside the Minds: Public Relations Best Practices is an authoritative, insider's perspective on the ins and outs of public relations today and the future of the industry on a global scale. F ...more on ebook "Inside the Minds: Public Relations ..."
Bad Language And Bonehead Mistakes That Can Cost You Thousands in Free Radio, TV or Newspaper Publicity ebook cover
by McKenzie, George
 
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This is a guide for getting respect -- and coverage -- from journalists: a 12-page, single-spaced "White Paper" that reveals inside information and tips on how to find new, targeted prospect ...more on ebook "Bad Language And Bonehead Mistakes ..."
Top Sellers For Public Relations ebooks
$B{misc11} ebook cover
Event Marketing: How to Successfully Promote Events, Festivals, Conventions, and Expositions
by Hoyle, Leonard H.
Best price: $68.99
$B{misc11} ebook cover
Guerrilla P.R. 2.0
by Levine, Michael
Best price: $11.50
The Public Relations Handbook ebook cover
The Public Relations Handbook
by Theaker, Alison
Best price: $
Career Insights: Landing a Job at a Top Public Relations Firm - CEOs from Ruder Finn, Porter Novelli & More on Achieving Personal and Professional Suc ebook cover
Career Insights: Landing a Job at a Top Public Relations Firm - CEOs from Ruder Finn, Porter Novelli & More on Achieving Personal and Professional Suc
by Aspatore Books Staff
Best price: $11.87
Inside the Minds: The Art of Public Relations - CEOs from Edelman, Burson-Marsteller, Fleishman-Hilliard & More on the Secrets to Getting Noticed, Mak ebook cover
Inside the Minds: The Art of Public Relations - CEOs from Edelman, Burson-Marsteller, Fleishman-Hilliard & More on the Secrets to Getting Noticed, Mak
by Aspatore Books Staff, Books Staff
Best price: $14.25
The Public Relations Writer's Handbook: The Digital Age ebook cover
The Public Relations Writer's Handbook: The Digital Age
by Aronson, Merry
Best price: $39.20
Inside the Minds: Public Relations Best Practices - Industry Insiders Offer Proven Tips for the Most Effective Communications Strategies ebook cover
Inside the Minds: Public Relations Best Practices - Industry Insiders Offer Proven Tips for the Most Effective Communications Strategies
by Aspatore Books Staff
Best price: $20.82
Showing 1-20 of 36 Public Relations ebooks
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