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Home > Business & Economics > Marketing - Advertising/PR > Public Relations
Showing 1-20 of 36 Public Relations ebooks   
Guerrilla P.R. 2.0 ebook cover
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Guerrilla P.R. 2.0
   by Levine, Michael
 
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The world's most widely used and seminal introduction to public relations-now fully revised and updated for the 21st century with online strategies that work every Fortune 500 corporation, ...more on ebook "Guerrilla P.R. 2.0..."
Can We Do That?!: Outrageous PR Stunts That Work ? And Why Your Company Needs Them ebook cover
Can We Do That?!: Outrageous PR Stunts That Work ? And Why Your Company Needs Them
   by Shankman, Peter
 
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This fun and friendly book looks at real-life PR stunts that will blow your mind and inspire you to develop innovative and creative ways to get your company noticed. PR guru Peter Shankman c ...more on ebook "Can We Do That?!: Outrageous PR Stu..."
A Concise Summary of Human Resource Management ebook cover
A Concise Summary of Human Resource Management
   by Williams, Anderson C
 
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This book covers most of the hot button topics in human resource management. It includes discussions of illegal immigrants, affirmative action, sexual harassment, rising healthcare costs, th ...more on ebook "A Concise Summary of Human Resource..."
The Public Relations Writer's Handbook: The Digital Age ebook cover
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The Public Relations Writer's Handbook: The Digital Age
   by Aronson, Merry
 
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The second edition of the Public Relations Writer’s Handbook offers a simple, step-by-step approach to creating a wide range of writing, from basic news releases, pitch let ...more on ebook "The Public Relations Writer's Handb..."
Operation Publicity: The Essential Guide for Doctors Who Want to Maximize Publicity for Their Practices, Procedures and Products ebook cover
Operation Publicity: The Essential Guide for Doctors Who Want to Maximize Publicity for Their Practices, Procedures and Products
   by Laverdure, Diana, Renee
 
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As the title indicates, "Operation Publicity" is "the essential guide" for any doctor who wants to become a recognized authority in his or her medical field, attract more patients and genera ...more on ebook "Operation Publicity: The Essential ..."
Unleashing the Power of PR: A Contrarian's Guide to Marketing and Communication ebook cover
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Unleashing the Power of PR: A Contrarian's Guide to Marketing and Communication
   by Weiner, Mark
 
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"Using dozens of case studies from well-known companies such as General electric, Fedex, Procter & Gamble, Merck, Boeing, and Intel, Delahaye
Public Relations For Dummies ebook cover
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Public Relations For Dummies
   by Yaberbaum, Eric
 
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"This 2nd edition recasts much of the information from Public Relations Kit For Dummies and updates it to use as part of this all-in-one guide to PR. The book features more than 25 percent n ...more on ebook "Public Relations For Dummies..."
Lipstick on a Pig: Winning in the No-Spin Era by Someone Who Knows the Game ebook cover
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Lipstick on a Pig: Winning in the No-Spin Era by Someone Who Knows the Game
   by Clarke, Torie
 
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entertaining, approachable, and full of crucial insight and practical guidance, Lipstick on a Pig will be indispensable for business leaders, public figures, and anyone working in media rela ...more on ebook "Lipstick on a Pig: Winning in the N..."
Naked Conversations: How Blogs are Changing the Way Businesses Talk with Customers ebook cover
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Naked Conversations: How Blogs are Changing the Way Businesses Talk with Customers
   by Scoble, Robert, Israel, Shel
 
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From the creator of the number one business blog comes a powerful exploration of how, and why, businesses had better be blogging According to these experts, blogs offer businesses somethin ...more on ebook "Naked Conversations: How Blogs are ..."
Maximizing The Value of Analyst Relations ebook cover
Maximizing The Value of Analyst Relations
   by Roach, Geoff, Perri, Lisa
 
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Maximizing The Value of Analyst Relations ...more on ebook "Maximizing The Value of Analyst Rel..."
Greetings for Business Advertising- 60 Plus Ideas For Advertising Your Business With Greeting Cards ebook cover
Greetings for Business Advertising- 60 Plus Ideas For Advertising Your Business With Greeting Cards
   by Barter Publishing
 
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Greetings For Business Advertising- 60 Plus Ideas For Advertising Your Business With Greeting Cards is a reference with greetings and ideas for greetings. ...more on ebook "Greetings for Business Advertising-..."
Advertising Creativity Encyclopedia E Book Edition ebook cover
Advertising Creativity Encyclopedia E Book Edition
   by Barter Publishing
 
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Advertising Creativity encyclopedia e Book edition is a reference is advertising ideas and possibilities. ...more on ebook "Advertising Creativity Encyclopedia..."
International Public Relations: Successful PR Techniques for Use in Major Markets Around the Globe ebook cover
International Public Relations: Successful PR Techniques for Use in Major Markets Around the Globe
   by Aspatore Books Staff; aspatore.com
 
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With expansion into the international marketplace on the rise for so many industries, public relations has in turn become a truly global business. This title explores the intricacies of publ ...more on ebook "International Public Relations: Suc..."
Getting Your Message Across: IR & PR Executives Offer Leadership Strategies & Keys to Success ebook cover
Getting Your Message Across: IR & PR Executives Offer Leadership Strategies & Keys to Success
   by Aspatore Books Staff; aspatore.com
 
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Inside the Minds provides readers with proven business intelligence from C-Level executives (Chairman, CeO, CFO, CMO, Partner) from the world's most respected companies nationwide, rather th ...more on ebook "Getting Your Message Across: IR & P..."
Competing for Capital: Investor Relations in a Dynamic World ebook cover
Competing for Capital: Investor Relations in a Dynamic World
   by Marcus, Bruce W.
 
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An updated edition to one of the most detailed guides to investor relations

The rapidly changing nature of the economic environment, technology, and the regulatory response to the sc ...more on ebook "Competing for Capital: Investor Rel..."

Open C-Suite Doors: Communication Keys from the Lumin Collaborative ebook cover
Open C-Suite Doors: Communication Keys from the Lumin Collaborative
   by Aspatore Books Staff; aspatore.com
 
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Read what the leaders of America's top public relations firms think about today's emerging trends as well as how they devise strategies to reach the all-important C-suite of Fortune 500 comp ...more on ebook "Open C-Suite Doors: Communication K..."
Inside the Minds: Public Relations Best Practices - Industry Insiders Offer Proven Tips for the Most Effective Communications Strategies ebook cover
Inside the Minds: Public Relations Best Practices - Industry Insiders Offer Proven Tips for the Most Effective Communications Strategies
   by Aspatore Books Staff; aspatore.com
 
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Inside the Minds: Public Relations Best Practices is an authoritative, insider's perspective on the ins and outs of public relations today and the future of the industry on a global scale. F ...more on ebook "Inside the Minds: Public Relations ..."
How To Unlock A Treasure Vault of Free Publicity by Pushing the Media's Hot Buttons ebook cover
How To Unlock A Treasure Vault of Free Publicity by Pushing the Media's Hot Buttons
   by McKenzie, George
 
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This is a 7-page, single-spaced "White Paper" that reveals inside information and tips on how to find new, targeted prospects for your business by getting free publicity from radio, TV, news ...more on ebook "How To Unlock A Treasure Vault of F..."
Bad Language And Bonehead Mistakes That Can Cost You Thousands in Free Radio, TV or Newspaper Publicity ebook cover
Bad Language And Bonehead Mistakes That Can Cost You Thousands in Free Radio, TV or Newspaper Publicity
   by McKenzie, George
 
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This is a guide for getting respect -- and coverage -- from journalists: a 12-page, single-spaced "White Paper" that reveals inside information and tips on how to find new, targeted prospect ...more on ebook "Bad Language And Bonehead Mistakes ..."
Do-It-Yourself Public Relations Kit ebook cover
Do-It-Yourself Public Relations Kit
   by Fisher, Margie
 
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The Do-It-Yourself Public Relations Kit is a complete, step-by-step, how-to manual that will show you how to conduct your own public relations campaign. ...more on ebook "Do-It-Yourself Public Relations Kit..."
Top Sellers For Public Relations ebooks
$B{misc11} ebook cover
Event Marketing: How to Successfully Promote Events, Festivals, Conventions, and Expositions
by Hoyle, Leonard H.
Best price: $79.45
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Guerrilla P.R. 2.0
by Levine, Michael
Best price: $11.50
The Public Relations Writer's Handbook: The Digital Age ebook cover
The Public Relations Writer's Handbook: The Digital Age
by Aronson, Merry
Best price: 40.00
Public Relations For Dummies ebook cover