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Home > Business & Economics > Finance & Accounting > Gorilla Game, Revised Edition, The: Picking Winners in High Technology
Gorilla Game, Revised Edition, The: Picking Winners in High Technology
by Moore, Geoffrey A.
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Gorilla Game, Revised Edition, The: Picking Winners in High Technology
The Possibilities Are Staggering:
  • Had you invested $10,000 in Cisco Systems back in early 1990, your investment would now be worth $3,650,000
  • Similarly, a $10,000 investment made in Microsoft in 1986 would be valued at more than $4,721,000 today
  • $10,000 invested in Yahoo! in 1996 would today be worth $317,000
How do you get in on those deals -- especially if you're not a Silicon Valley insider? How do you buy the high-tech winners and avoid the losers? How do you find the Yahoo!s, Microsofts, and Ciscos of tomorrow? The answers are here, in this newly revised edition of the national bestseller The Gorilla Game.

The book reveals the dynamics driving the market for high-tech stocks and outlines the forces that catapult a select number of companies to "gorilla" status -- dominating the markets they serve in the way that Yahoo! dominates internet portals, Microsoft dominates software operating systems, and Cisco dominates hardware for data networks.

Follow the rules of The Gorilla Game and you will learn how to identify and invest in the "gorilla candidates" early on -- while they are still fighting for dominance, and while their stocks are still cheap. When the dust clears and one company clearly attains leadership in its market, you'll reap the enormous returns that foresighted investors in high-tech companies deserve.

This new edition of The Gorilla Game has been updated and revised throughout, with new focus and new insights into choosing the internet gorillas -- the companies that are destined to dominate internet commerce.

Bestselling author Geoffrey A. Moore is one of the world's leading consultants in high-tech marketing strategy. Here you'll find his groundbreaking ideas about technology markets that made his previous books bestsellers, combined with the work of Paul Johnson, a top Wall Street technology analyst, and Tom Kippola, a high-tech consultant and highly successful private inv



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Title of ebook: Gorilla Game, Revised Edition, The: Picking Winners in High Technology
ISBN: 9780060502201
parent-ISBN: 9780887309571
Publisher: HarperCollins e-books
Internet download file size: 994 kb
Published: 11-2001
Released online for download: 08-23-2002
Author of eBook: Moore, Geoffrey A.
Joint Author: Johnson, Paul
Joint Author: Kippola, Tom
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9780060502201
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The Gorilla Game

Picking Winners in High Technology

Chapter One

Why Is High Tech Different?


First of all, it is not the bits and bytes that make high tech so special, so you don't have to be technical to understand what is going on. Instead, as we will explain in detail in the next chapter, it is the discontinuous innovations that make the difference. Innovation is a concept we are all familiar with-new stuff makes us happy, we buy it, sellers sell it, it's called an economy. Discontinuity is the new idea. It means not compatible with the existing systems. Electric cars, video telephones, and Web TV, for example, all make exciting promises, but none of them can be used without much of the world changing the way they do business. Prospective customers are attracted to the compelling new benefits, but to get them, a whole lot of existing systems will have to change. That creates a battle in the marketplace whose outcome is uncertain.

Sometimes the battle is lost, and the proposed discontinuous innovation simply disappears. The technology lives on, to be sure, finding its way into oth ... read full excerpt from Gorilla Game, Revised Edition, The: Picking Winners in High Technology ebook



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