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Home > Psychology & Psychiatry > Psychology & Psychiatry > iBrain
iBrain
by Small, Gary
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iBrain
Their insights are extraordinary, their behaviors unusual. Their brains—shaped by the era of microprocessors, access to limitless information, and 24-hour news and communication—are remapping, retooling, and evolving. They're not superhuman. They're your twenty-something coworkers, your children, and your competition. Are you keeping up?

In iBrain, Dr. Gary Small, one of America's leading neuroscientists and experts on brain function and behavior, explores how technology's unstoppable march forward has altered the way young minds develop, function, and interpret information. iBrain reveals a new evolution catalyzed by technological advancement and its future implications: Where do you fit in on the evolutionary chain? What are the professional, social, and political impacts of this new brain evolution? How must you adapt and at what price?

While high-tech immersion can accelerate learning and boost creativity, it also has its glitches, among them the meteoric rise in ADD diagnoses, increased social isolation, and Internet addiction. To compete and thrive in the age of brain evolution, and to avoid these potential drawbacks, we must adapt, and iBrain—with its Technology Toolkit—equips all of us with the tools and strategies needed to close the brain gap.



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Title of ebook: iBrain
ISBN: 9780061716126
parent-ISBN: 9780061340338
Publisher: HarperCollins e-books
Internet download file size: 3412 kb
Pages: 256
Published: 10-2008
Released online for download: 10-14-2008
Author of eBook: Small, Gary
Joint Author: Vorgan, Gigi
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iBrain

Surviving the Technological Alteration of the Modern Mind

Chapter One

Your Brain is Evolving Right Now

The people who are crazy enough to think they can change the world are the ones who do.
Steve Jobs, CEO of Apple

You're on a plane packed with other business people, reading your electronic version of the Wall Street Journal on your laptop while downloading files to your BlackBerry and organizing your PowerPoint presentation for your first meeting when you reach New York. You relish the perfect symmetry of your schedule, to-do lists, and phone book as you notice a woman in the next row entering little written notes into her leather-bound daily planner book. You remember having one of those . . . What? Like a zillion years ago? Hey lady! Wake up and smell the computer age.

You're outside the airport now, waiting impatiently for a cab along with a hundred other people. It's finally your turn, and as you reach for the taxi door a large man pushes in front of you, practically knocking you over. Your briefc ... read full excerpt from iBrain ebook



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