Global Meetings and Exhibitions
Chapter One
FUNDAMENTALS OF
MEETINGS, CONVENTIONS,
AND EXHIBITIONS
A community is like a ship; everyone ought to be prepared to take the helm.
-Henrik Ibsen
IN THIS CHAPTER
We will explore:
* The generally accepted definitions of meetings, conventions, and exhibitions.
* The vocabulary and key phrases commonly used in this industry.
* The differences and similarities between a domestic meeting and an international meeting.
* Identifying the purpose for an event.
* Determining event frequency and duration.
* Developing an org ... read full excerpt from Global Meetings and Exhibitions ebook
