Web Sites Do-It-Yourself For Dummies
Chapter One
Planning the Perfect Web Site
In This Chapter
* Pinpointing your Web site goals
* Understanding the benefits of developing a plan
* Stepping through a project plan
* Accommodating new ideas while sticking to your plan
If a potential partner approached you with a "great new business idea" guaranteed
to make you money, you would probably ask a lot of questions before you
even considered writing a check to get things started. You would probably also
develop a business plan, or at least explore in detail how the new business would
work, how much it would cost you, and how much money you could expect to make
in return.
If you're considering creating a Web site, or redesigning the one you already have,
I recommend taking the same cautious approach. A good Web site is an extension of
your business and, in many cases, a new product, service, or storefront that
deserves the same level of planning as any other serious business venture.
This chapter is designed to help you carefully consider the many ... read full excerpt from Do-It-Yourself Web Sites For Dummies® ebook