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Designing Matrix Organizations that Actually Work: How IBM, Proctor and Gamble and Others Design for Success
Designing Matrix Organizations that Actually Work: How IBM, Proctor and Gamble and Others Design for Success
by Galbraith, Jay R.
 
 
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Designing Matrix Organizations that Actually Work: How IBM, Proctor and Gamble and Others Design for Success
Organization structures do not fail, says Jay Galbraith, but management fails at implementing them correctly. This is why, he explains, the idea that the matrix does not work still exists today, even among people who should know better. But the matrix has become a necessary form of organization in today's business environment. Companies now know that if they have multiple product lines, do business in multiple countries, and serve many customer segments through a variety of channels, there is no way they can avoid some kind of a matrix structure and the question most are asking is "How do we learn how to operate the matrix effectively?" In Designing Matrix Organizations That Actually Work, Galbraith answers this and other questions as he shows how to make a matrix work effectively.

Title of ebook: Designing Matrix Organizations that Actually Work: How IBM, Proctor and Gamble and Others Design for Success
ISBN: 9780470374078
parent-ISBN: 9780470316313
Publisher: Jossey-Bass
Internet download file size: 1053 kb
Pages: 272
Published: 09-2008
Released online for download: 09-22-2008
Author of eBook: Galbraith, Jay R.
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Designing Matrix Organizations that Actually Work

How IBM, Proctor & Gamble and Others Design for Success

Chapter One

SIMPLE MATRIX STRUCTURES

In this first chapter, we focus on the two-dimensional matrix structure. This two-dimensional model was the first to appear and is still a frequently occurring structure. In its first appearance, the two-dimensional model was not even called a matrix. It was referred to as the line-and-staff model. But as the model was used in aerospace in the 1960s and in R&D labs in the 1970s, the term matrix was applied. The term has been used for all two-dimensional models ever since. We begin our discussion with a number of different applications.

Two-Dimensional Structures

The two-dimensional structure arises frequently in all organizations. We have already seen one example of an R&D lab in Figure I.1 in the Introduction. In the next section, we discuss the typical corporate function-profit center matrix that is common to all corporate centers. Despite a long history, this applic ... read full excerpt from Designing Matrix Organizations that Actually Work: How IBM, Proctor and Gamble and Others Design for Success ebook



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