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Strategic Alliances as Social Facts
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How can we explain a proliferation of alliances when the probability of failure is higher than success? And why have we emphasized their order, manageability and predictability whilst acknowledging that they tend to be experienced as messy, politically charged and unpredictable? Mark de Rond, in this provocative book, sets out to address such paradoxes. Based on in-depth case studies of three major biotechnology alliances, he suggests that we need theories to explain idiosyncracy as well as social order. He argues that such theories must allow for social conduct to be active and self-directed but simultaneously inert and constrained, thus permitting voluntarism, determinism, and serendipity alike to explain causation in alliance life. The book offers a highly original combination of insights from social theory and intellectual history with more mainstream strategic management and organizations literature. It is a refreshing and thought-provoking analysis that will appeal to practitioner and academic researcher alike.
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Title of
ebook: Strategic Alliances as Social Facts
ISBN: 9780511058073
Publisher:
Cambridge University Press
Internet download file size: 1832 kb
Pages: 230
Released online for download: 06-18-1999
Author of eBook: De Rond, Mark
Foreword by: Huff, Anne
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