To Improve Health and Health Care
Chapter One
Taking on Tobacco
The Robert Wood Johnson
Foundation's Assault on Smoking
James Bornemeier
Editors' Introduction
The Robert Wood Johnson Foundation's tobacco-control grantmaking illustrates
the many tools available to a foundation committed to attacking a serious social
problem, and The Robert Wood Johnson Foundation Anthology series has featured
half a dozen chapters that touch on a number of them. In this chapter,
James Bornemeier, a freelance journalist specializing in philanthropy and health,
chronicles the entire panoply of Foundation programs to reduce smoking in the
United States.
Although the Foundation's efforts appeared to be piecemeal, Bornemeier
observes that, in retrospect, one can make out a comprehensive grantmaking
strategy. That strategy included, among other elements:
* Research to understand the most effective policy inte ... read full excerpt from To Improve Health and Health Care: The Robert Wood Johnson Foundation Anthology ebook