Built to Change
How to Achieve Sustained Organizational Effectiveness
Chapter One
Why Build
Organizations to Change
Built-to-Change Strategy:
Seek Temporary Advantages
All organizations are experiencing a business environment
characterized by rapid change. This is not news to most people
-their lives have changed because of it. What may be news
is just how much the speed of change has increased. An analysis
of Fortune 1000 corporations shows that between 1973 and
1983, 35 percent of the companies in the top twenty were new.
The number of new companies increases to 45 percent when
the comparison is between 1983 and 1993. It increases even further,
to 60 percent, when the comparison is between 1993 and
2003. Any bets as to where it will be between 2003 and 2013?
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