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Home > Business & Economics > Entrepreneurship > Strategy-Focused Organization: How Balanced Scorecard Companies Thrive in the New Business Environment-eBook
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The creators of the revolutionary performance management tool called the Balanced Scorecard introduce a new approach that makes strategy a continuous process owned not just by top management, but by everyone. In The Strategy-Focused Organization, Robert Kaplan and David Norton share the results of ten years of learning and research into more than 200 companies that have implemented the Balanced Scorecard. Drawing from more than twenty in-depth case studies--including Mobil, CIGNA, and AT&T Canada--Kaplan and Norton illustrate how Balanced Scorecard adopters have taken their groundbreaking tool to the next level. These organizations have used the scorecard to create an entirely new performance management framework that puts strategy at the center of key management processes and systems. Kaplan and Norton articulate the five key principles required for building strategy-focused organizations: 1) translate the strategy into operational terms, 2) align the organization to the strategy, 3) make strategy everyone's everyday job, 4) make strategy a continual process, and 5) mobilize change through strong, effective leadership. The authors provide a detailed account of how a range of organizations in the private, public, and nonprofit sectors have deployed these principles to achieve breakthrough, sustainable performance improvements.
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Title of ebook: Strategy-Focused Organization: How Balanced Scorecard Companies Thrive in the New Business Environment
ISBN: 9781578516278
Publisher: Harvard Business School Press
Internet download file size: 5338 kb
Pages: 416
Released online for download: 03-21-2001
Author of eBook: Kaplan, Robert S.
Joint Author: Norton, David P.




Chapter One


Creating the Strategy-focused
Organization


The ability to execute strategy. A study of 275 portfolio managers reported that the ability to execute strategy was more important than the quality of the strategy itself. These managers cited strategy implementation as the most important factor shaping management and corporate valuations. This finding seems surprising, as for the past two decades management theorists, consultants, and the business press have focused on how to devise strategies that will generate superior performance. Apparently, strategy formulation has never been more important.

    Yet other observers concur with the portfolio managers' opinion that the ability to execute strategy can be ... read full excerpt from Strategy-Focused Organization: How Balanced Scorecard Companies Thrive in the New Business Environment ebook





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