EMERGENT STRATEGIES FOR E-BUSI (Adobe Reader) ebook download

Emergent Strategies for E-Business Processes, Services and Implications: Advancing Corporate Frameworks

Recently, e-business applications have evolved beyond business transactions and services to include customer relationship management (CRM), mobile computing, Web mining, e-healthcare, social networking, and Web 2.0. As e-business continues to create new business models and technologies, researchers, higher education faculty, and practitioners are in great need of appropriate reference resources to enhance their understanding of all aspects of e-business technologies and management.Emergent Strategies for E-Business Processes, Services and Implications: Advancing Corporate Frameworks is an authoritative collection of original, in-depth, and innovative research articles on e-business concepts, models, processes, services, and applications. This book presents an integrated view of emerging issues and technologies addressed by renowned scholars, providing researchers and practitioners with the state-of the-art reference for future research and practices on a wide range of topics including e-CRM, e-business model, multi-channel management, e-health, m-commerce adoption, offshore outsourcing, and e-business innovation.

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Title of ebook: Emergent Strategies for E-Business Processes, Services and Implications: Advancing Corporate Frameworks
ISBN: 9781605661551
parent-ISBN: 9781605661551
Publisher: Information Science Reference
Internet download file size: 6808 kb
Pages: 424
Published: 01-2009
Released online for download: 01-01-2009
Editor: Lee, In

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