Chapter One
1 Open 24-hour key bureaux in major towns and cities at
which the public could deposit a spare set of keys for
their homes, offices or cars. Customers would pay an
annual insurance premium, ensuring the spare keys
would be immediately dispatched to them if they found
themselves locked out.
Becky Clarke
18 August 2000
2 Design a baby's plastic bathtub that changes colour
according to the temperature of the water (red - too
hot; pale green - just right; blue - too cold).
Rupert Kaye
19 August 2000
3 Open a restaurant called The Ten Floors. The building
would be a pyramid - with each floor being smaller than
the one below it. The menu and price of meals would
become increasingly exotic and expensive on each
floor. The highest and most exclusive floor would be
popular with ambassadors and kings, while everything
on the ground floor would be priced at cost, and
designed to appeal to students. A soup kitchen could
operate in a bargain basement.
Chas Bayfield
20 August 2000
4 Curate an art exhibition of disposable cameras with
which artists, photographers and other notable
individuals have taken pict ... read full excerpt from The Big Idea Book: Five Hundred New Ideas to Change the World in Ways Big and Small ebook
