Chapter One
Why Are Rented Bowling Shoes So Ugly?
We know that taste in art is a subjective matter. We are aware that whole books have been written about what colors best reflect our personalities and which colors go best with particular skin tones.
But on some things a civilized society must agree. And rented bowling shoes
are ugly. Does anybody actually believe that maroon blue and tan shoes best complement the light wood grain of bowling lanes or the black rubber of bowling balls?
Bruce Pluckhahn, curator of the National Bowling Hall of Fame and Museum, told us that at one time "the black shoe—like the black ball—was all that any self respecting bowler would be caught dead using." Now, most rented bowling shoes are tricolored. The poor kegler is more likely to be dressed like Courtney Love (on a bad day) than Walter Ray Williams.
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