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Home > Business & Economics > Marketing - Advertising/PR > Advertising & Promotion > Rethinking the Sales Force: Redefining Selling to Create and Capture Customer Value
Rethinking the Sales Force: Redefining Selling to Create and Capture Customer Value
by Rackham, Neil
 
 
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Rethinking the Sales Force: Redefining Selling to Create and Capture Customer Value
Rethinking the Sales Force demonstrates how the successful sales force manages complex business processes with multiple sales approaches and selling models that meet the demands of today's sophisticated customers.


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Title of ebook: Rethinking the Sales Force: Redefining Selling to Create and Capture Customer Value
ISBN: 9780071371261
parent-ISBN: 9780071342537
Publisher: McGraw-Hill
Published: 04-1999
Released online for download: 10-25-2000
Author of eBook: Rackham, Neil
Joint Author: DeVincentis, John

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