The Handbook of Online Marketing Research: Knowing Your Customer Using the Net ebook Grossnickle, Joshua Diesel eBooks

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Home > Business & Economics > Marketing - Advertising/PR > Advertising & Promotion > The Handbook of Online Marketing Research: Knowing Your Customer Using the Net-eBook

The Handbook of Online Marketing Research: Knowing Your Customer Using the Net

Grossnickle, Joshua

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The Handbook of Online Marketing Research: Knowing Your Customer Using the Net

The Handbook of Online Marketing Research examines all the latest techniques and trends used to conduct online research, including how to leverage existing sources, online chat-based sessions, email feedback, online focus groups, and much more.

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Title of ebook: The Handbook of Online Marketing Research: Knowing Your Customer Using the Net
ISBN: 9780071378451
Publisher: McGraw-Hill
Internet download file size: 1758 kb
Pages: 436
Released online for download: 04-30-2001
Author of eBook: Grossnickle, Joshua
Joint Author: Raskin, Oliver