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Home > Business & Economics > Marketing - General > Communities of Commerce: Building Internet Business Communities to Accelerate Growth, Minimize Risk, and Increase Customer Loyalty-eBook
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Communities of Commerce: Building Internet Business Communities to Accelerate Growth, Minimize Risk, and Increase Customer Loyalty
Bressler, Stacey E.
 
 
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Communities of Commerce: Building Internet Business Communities to Accelerate Growth, Minimize Risk, and Increase Customer Loyalty
This groundbreaking book demonstrates why the best online communities---including Salon, Yahoo Finance, and iVillage---are working so well, and how managers and executives can replicate their success.


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Title of ebook: Communities of Commerce: Building Internet Business Communities to Accelerate Growth, Minimize Risk, and Increase Customer Loyalty
ISBN: 9780071375191
Publisher: McGraw-Hill
Internet download file size: 1998 kb
Released online for download: 10-25-2000
Author of eBook: Bressler, Stacey E.
Joint Author: Grantham, Charles E.

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