The Interactive Marketplace: Business-To-Business Strategies for Delivering Just-In-Time, Mass-Customized Products ebook Brown, Keith T. Diesel eBooks

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The Interactive Marketplace: Business-To-Business Strategies for Delivering Just-In-Time, Mass-Customized Products

Brown, Keith T.

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The Interactive Marketplace: Business-To-Business Strategies for Delivering Just-In-Time, Mass-Customized Products

Most e-commerce experts agree that "click-and-buy" shopping cart sites are fast becoming a thing of the past. Soon, the only e-businesses that will matter will be those which allow customers to custom design the products they buy. At Ford, the Ford-Oracle AutoExchange site transformed Ford's supply chain from one based on forecasts and building for inventory to a real-time, build-to-order model. In this practical guide to the future of e-business. BuildNet, Inc. Chairman Keith T. Brown clearly explains why the most successful business-to-consumer e-businesses, now and in the years ahead, are those built on interactive business-to-business platforms that integrate Internet technology into all phases of business operations. And he arms readers with the knowledge and skills needed to create solid interactive business plans.

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Title of ebook: The Interactive Marketplace: Business-To-Business Strategies for Delivering Just-In-Time, Mass-Customized Products
ISBN: 9780071374439
Publisher: McGraw-Hill
Internet download file size: 915 kb
Released online for download: 11-30-2000
Author of eBook: Brown, Keith T.


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