Security Transformation: Digital Defense Strategies to Protect your Company's Reputation and Market Share ebook download Mary Pat McCarthy

Security Transformation: Digital Defense Strategies to Protect your Company's Reputation and Market Share

Much has been written lately about the many competitive advantages of using Web technologies to create "transparent" organizations, open to customers, suppliers, and alliance partners. Yet, until now, there have been no comprehensive accounts of the grave security risks those very same advantages can pose. Written by a coauthor of the bestselling Digital Transformation, Security Transformation brings executives and managers up to speed on E-business security issues and offers tried-and-true methods for protecting precious information assets. More important, with the help of fascinating case studies, the authors describe a proven approach to the strategic use of digital security as a powerful front-office tool for building a company's reputation as well as customer loyalty.

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Title of ebook: Security Transformation: Digital Defense Strategies to Protect your Company's Reputation and Market Share
ISBN: 9780071386777
parent-ISBN: 9780071379663
Publisher: McGraw-Hill
Pages: 211
Published: 08-2001
Released online for download: 08-15-2001
Author of eBook: McCarthy, Mary Pat
Joint Author: Campbell, Stuart
Foreword by: Mundie, Craig

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