Bluebonnet Belle
Dignity, Texas August 1876
“Ladies, ladies! Please! May I have your attention! There’s no need to shove! There’s plenty to go around for all!”
As Lydia Pinkham shouted to gain order, April stood behind a long table piled high with bottles of Lydia E. Pinkham’s Vegetable Compound, eager to sell to those brave enough to try the revolutionary new cure-all for female complaints.
“Sickness is as unnecessary as crime,” Lydia declared as the women pressed closer, trying to get a better look at the small brown bottles. “And if I may be so bold, no woman should be condemned to suffer when there is a curative readily available!”
Eyes widening, the women drew back as if a snake had bitten them.
“Ladies, ladies! Don’t be alarmed. The Pinkham Compound is a special formula of nature’s own elements,” Lydia explained.
Having accepted April’s offer, Mrs. Pinkham and her entourage had arrived late yesterday afternoon. The women of Dignity were about to be catapulted into the modern age. Lydia was clearly skilled in marketing. Offering her product directly to women seemed to be a shrewd sales ta ... read full excerpt from: Bluebonnet Belle ebook
