Managerial economics, meaning the application of economic methods in the managerial decision-making process, is a fundamental part of any business or management course. This ...more

A bold new way to tackle tough business problems-even if you draw like a second grader When Herb Kelleher was brainstorming about how to beat the traditional hub-and-spoke ...more

"Boy meets dot-com, boy falls for dot-com, boy flees dot-com in horror. So goes one of the most perversely hilarious love stories you will ever read, one that blends tech ...more

Here's something you may not know about today's Internet. Simply by designing your product the right way, you can build a flourishing business from scratch. No advertising or ...more

Foreclosures are hitting record highs; Americans are declaring bankruptcy at rates ten times that during the great Depression; more college students drop out because of debts...more

The New York Times bestselling Freakonomics was a worldwide sensation, selling more than four million copies in thirty-five languages and changing the way we look at the world...more

This revised and updated edition of A Guide to Modern econometrics continues to explore a wide range of topics in modern econometrics by focusing on what is important for ...more

Valuation of Companies in emerging Markets: A Practical Approach...more