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Beep-Beep: Competing in the Age of the Road Runner-eBook

Beep-Beep: Competing in the Age of the Road Runner

Bell, Chip R., Harari, Oren

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Beep-Beep: Competing in the Age of the Road Runner

If you're like most red-blooded business managers, you grew up watching a scruffy coyote futilely chasing a colorful bird. Now you're competing against companies started by twenty-two-year-olds who sleep under their desks. Be honest: In today's business world, who is chasing whom? In business today you are either a Wile E. Coyote or a Road Runner. If you're using old solutions to new problems and are pathologically in love with "Acme Products," you are a Wile E. Coyote.

This book is designed to help you and the people who work with you become Road Runners-road warriors in a new era of supercharged, superchanging business competition. A brisk, informative, and highly entertaining read, BEEP! BEEP! gives you hard-hitting real-life lessons for the new millennium, including ways to:

make your own rules, set your own agenda, and speed up your company in the race for success
streamline your organization and prepare it for warp speed
create a culture of curiosity and resourcefulness for your staff, and turn the people around you into innovators
use the free-market system to liberate yourself and your organization
benefit from technology that levels the playing field and allows small entrepreneurs to outrun multinational corporations.

From "The Seven New Rules of the Road" to case histories of business managers who have outsmarted and outrun the competition, BEEP! BEEP! challenges you to become faster, smarter, more flexible, and have fun along the way. After all, in this century, Road Runners will rule...BEEP! BEEP!

"Very powerful and entertaining... describes how companies need to rethink their structure, culture, and information ownership."
MICHAEL S. DELL, FOUNDER, CHAIRMAN AND CEO, DELL COMPUTER CORPORATION

"A must-read for any leader...loaded with practical and humorous insight...right on target."
ROB ROBINS, EXECUTI

Beep-Beep: Competing in the Age of the Road Runner ebook adobe icon

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Title of ebook: Beep-Beep: Competing in the Age of the Road Runner
ISBN: 9780446920391
Publisher: Warner Books
Internet download file size: 217 kb
Released online for download: 08-23-2002
Author of eBook: Bell, Chip R.
Author of eBook: Harari, Oren

BEEP! BEEP!

Chapter One

"And in This Corner, Weighing Twenty-three Pounds ..."

Two cartoon characters meet on the New Mexico desert to match wits. Spectators are instantly struck by the David and Goliath parallel. The program that came with the tickets says that coyotes can run thirty miles per hour ... and this particular coyote is hungry, already tasting his next meal. And it tells us that roadrunners can't really fly-soaring short distances is about it-and can run sixteen miles per hour ... tops.

Wile E. Coyote brings several other advantages to the fray. He has a seemingly endless arsenal of roadrunner-trapping gadgets, provided by a mysterious manufacturer named Acme. And he relentlessly uses these tools against his scrawny, defenseless opponent with great cunning and stealth. He is a master planner, obsessed with visions of fricasseed roadrunner!

The line on this match heavily favors the Coyote. Who would bet a dime on the multicolored, gawky bird who seems oblivious to the fact that a contest is even underway? Yet time and again, the Road Runner eludes and escapes! As we toss the st ... read full excerpt from Beep-Beep: Competing in the Age of the Road Runner ebook