The Mormon Way of Doing Business
Leadership and Success Through Faith and Family
Chapter One
ON A MISSION
"In business situations we get well prepared and we go in undaunted.
I don't know if this is unique to the Mormon culture. But we are individuals
who have a mission and are absolutely undaunted by it."
-Dave Checketts, former CEO of Madison Square Garden Corp.
"People do a better job if they respect the leader of the company. I
learned that on my mission-the value of people and how to truly appreciate
them."
-David Neeleman, founder and CEO of JetBlue Airlines
Many JetBlue passengers have had the experience of boarding a plane,
finding a seat, and looking up before takeoff to discover a middle-aged man
standing at the head of the cabin, wearing a flight attendant's apron and a
name tag. "Hi, my name is David Neeleman. And I'm the CEO of JetBlue. I'm here
to serve you today and I'm looking forward to meeting each of you before we
land."
For the remainder of the flight, Neeleman goes up and down
the aisle, distributing ... read full excerpt from The Mormon Way of Doing Business: Leadership and Success Through Faith and Family ebook