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Home > Business & Economics > Finance & Accounting > Every Business Needs an Angel
Every Business Needs an Angel
by May, John
 
 
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Every Business Needs an Angel

What's the biggest problem most entrepreneurs face? Raising money: Without cash, you can't get a business off the ground or keep it running.

However, many entrepreneurs have a problem. On one hand, the traditional sources of financing -- family, friends, personal savings, the local bank -- are often inadequate. On the other, the venture capitalists who have played such an important role in the high-tech industry are interested only in investing much higher sums than most entrepreneurs need.

Enter angels: a new type of investor looking to invest between $100,000 and $1,000,000 in a company. There are about three million angel investors, and there's a huge market of entrepreneurs and would-be entrepreneurs who want to learn how to attract angels' interest -- and their money.

John May and Cal Simmons are at the forefront of this trend. Not only do they have years of experience in advising, managing, and investing in early-stage companies, they are also the originators of The Dinner Club, a Washington, D.C.-based group of successful businesspeople who hear pitches by entrepreneurs seeking funding and then decide whether to invest their own or the club's money in those entrepreneurial ideas.

Every Business Needs an Angel offers a fly-on-the-wall look at how angel investors evaluate new entrepreneurial ideas, and provides a wealth of practical advice and insight for the countless entrepreneurs seeking help in their quest to find investors for their businesses. The book covers all phases of the process of finding angels and persuading them to invest, drawing on many examples of real-world companies that have pitched angels successfully -- as well as unsuccessfully. These entrepreneurs are in a broad range of industries -- from high-technology companies to more traditional businesses as diverse as breweries and concierge services -- some quite well-known, like Nantucket Nectars and Preview Travel, whose founders had their own guardian angels.

For entrepreneurs who need money and advice on how to find it, the authors offer enormous insight into this new breed of investor. As the title says, every business needs an angel; this book tells you how to find one.


"I have been leveraging angel money and experience since doing my first start-up in 1985. Every Business Needs an Angel would have been an invaluable resource -- I wish it had been available fifteen years ago. It should be required reading for every entrepreneur. Each of my companies has benefited greatly from its association with angels."
   PHILIP J. GROSS, ANGEL INVESTOR, PRESIDENT AND CO-FOUNDER OF ATYOURBUSINESS, AND FORMER CFO OF AMERICA ONLINE

"If venture capital were a stock, I'd be buying to hold over the next twenty-five years; with smaller government and freer markets, venture capital will boom. And as investors become more sophisticated and hands-on, angel investing is a natural. My friend Cal Simmons and his partner John May have recognized this and provide good solutions to entrepreneurs, through these words and through their life's work."
   DAVID GARDNER, CO-FOUNDER OF THE MOTLEY FOOL

"May and Simmons have written a must-read for every entrepreneur working to build a company. They inspire and provide insight into the company-building process."
   RICK RICKERTSEN, CEO AND PARTNER OF THAYER CAPITAL PARTNERS

"This is the 'How to Get Happily Financed' bible that any person with a business idea must buy. It's not enough just to get money (though that's good!), it's important to get the money at the right terms and from the right people. The authors show you the ropes, providing plenty of first-h



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Title of ebook: Every Business Needs an Angel
ISBN: 9780609504475
parent-ISBN: 9780609607787
Publisher: Crown
Published: 09-2001
Released online for download: 09-18-2001
Author of eBook: May, John
Joint Author: Simmons, Cal

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Every Business Needs an Angel

Getting the Money You Need to Make Your Business Grow

Chapter One

Inside "The Dinner Club": How Angels Evaluate Entrepreneurs

For many entrepreneurs, angel investing has a certain mystique. There simply is not a lot of public knowledge about how business angels function. In this book, we hope to lift that veil of mystery and clearly explain what it takes to obtain angel investment in a fledgling business. To do that, we will rely on firsthand accounts from both entrepreneurs and investors relating their experiences and their advice.

As mentioned in our introduction, many of our stories come from the experiences we have had as managers of an early-stage investment group called the Dinner Club. These sixty investors meet monthly to listen to pitches from entrepreneurs and then, as a group, evaluate the companies' prospects and determine whether to make an investment. New CEOs and wannabe entrepreneurs frequently ask us about how groups operate, what the meetings are like, how angels make decisions, and the unwritten rules of the game. To answer the ... read full excerpt from: Every Business Needs an Angel ebook



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