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Home > Business & Economics > Marketing - Selling > Negotiating > Negotiating in the Real World: Getting the Deal You Want-eBook
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Negotiating in the Real World: Getting the Deal You Want
All of us negotiate every day, sometimes in ways we don't even think of as negotiating. Resolving a problem with a coworker, discussing your child's allowance, or reaching agreement with your spouse on how much television your children should be watching are all examples of negotiations. And all negotiations, large and small, business or personal, follow the same principles. In clear and candid terms, Victor Gotbaum explains what those principles are: evaluating your own negotiating ability; measuring the ability and interests of your adversary; understanding the interests of those you represent; and being aware of how outside factors influence your negotiations. Illustrated with numerous anecdotes and examples from real-life situations, and written with the frank, hard-hitting style for which Gotbaum is renowned, Negotiating in the Real World is an invaluable and practical guide for both novice and experienced negotiators on how to walk away from the bargaining table a winner.
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Title of ebook: Negotiating in the Real World: Getting the Deal You Want
ISBN: 9780684871912
Publisher: Simon & Schuster
Internet download file size: 250 kb
Released online for download: 01-01-2001
Author of eBook: Gotbaum, Victor

Negotiating in the Real World

Getting the Deal You Want

Introduction

Negotiating is a face-to-face human drama that can be as genteel as croquet or as brutal as a prizefight. Like these sports, negotiating depends on the talent, experience, and physical and emotional condition of the opponents. Some people are great at negotiating. Others tremble at the very idea. Yet nearly everybody must negotiate. You buy a house, sign an employment contract, get a divorce. Whether you're a mother working out the details of your baby-sitter's wages and hours or a corporate executive entering into a major merger, sooner or later you will find yourself at the bargaining table. So what's a mother or mogul to do?

This book explores some vital principles of negotiating that you can use in every aspect of your life. It will also help you to appreciate the importance of negotiations in events that range from labor-management discussions to peace treaties among nations.

There is no exact how-to formula, but following certain principles can make you a better negotiator. Whether the negotiations are formal or informal, professional o ... read full excerpt from Negotiating in the Real World: Getting the Deal You Want ebook



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