Low Risk, High Reward
Starting and Growing a Business with Minimal Risk
Introduction This is a book for people interested in entrepreneurship.
But that's not specific enough. If you look at the magazine stands, or tune in to CNBC, or visit either your local neighborhood bookstore or your favorite business-related Web site, everybody is interested in entrepreneurship.
So, let me be more specific. This is a book for people who want to start or buy a business and who want to run that business in a way that generates relatively high rewards with relatively low risks. It's a book for people who already own a small business, and want to push that business up to the next level of success. To some extent, it's for those people in the ranks of corporate America who have the entrepreneurial bug, and want to break out and go their own way. And finally, it's a book for people who think they might want to go into business for themselves, and want to know more about the day-to-day reality of working for yourself. Who does it? Is it better than the alternatives?
Although I'll necessarily be presenting some of the basics, my em ... read full excerpt from: Low Risk, High Reward: Starting and Growing Your Business with Minimal Risk ebook