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Home > Business & Economics > Decision Making & Problem Solving > Managing Strategic Relationships: The Key to Business Success-eBook
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Managing Strategic Relationships: The Key to Business Success
At a time when companies are becoming more global, the work force more diverse, and the focus on managing products has shifted to providing services, many twentieth-century management principles are rapidly growing obsolete. Antiquated notions of an all-powerful manager directing subordinate workers have been replaced with the preference for decentralized decision making, empowered workers, and teamwork. In Managing Strategic Relationships, Leonard Greenhalgh, Professor of Management at the Tuck School of Business at Dartmouth, offers readers the key to business success in the new millennium. To succeed in this new business world, every manager must become a negotiator who is capable of understanding and managing networks of relationships both internally and externally. Based on cutting-edge theory and approach, Managing Strategic Relationships challenges the existing paradigm, and lays out the key elements for identifying which network relationships are essential for a highly successful business. It is a must-read for managers at all levels who want to succeed and better understand the organization in which they work.


Title of ebook: Managing Strategic Relationships: The Key to Business Success
ISBN: 9780743213721
Publisher: Free Press
Internet download file size: 727 kb
Released online for download: 03-09-2001
Author of eBook: Greenhalgh, Leonard

Managing Strategic Relationships


Chapter 1: Managing in the New Era

Gaining competitive advantage has become more difficult than ever before; and sustaining it, almost impossible. This is the result of several emerging trends. Agile competitors have sped up their time-to-market, and can quickly nullify a first-mover advantage. New technology is usually available to anyone smart enough to adopt it. Consulting companies identify industry best practices and soon "clone" them within competing organizations. And quality levels have become so uniformly high that people can't tell the difference between good and best. Meanwhile, markets have become crowded with competitors from all over the globe, major industries have more capacity than demand, and few market niches remain unexploited.

Managers describe it as a new era for business. And it is. Old pathwa ... read full excerpt from Managing Strategic Relationships: The Key to Business Success ebook

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