Managing Strategic Relationships
Chapter 1: Managing in the New Era
Gaining competitive advantage has become more difficult than ever before; and sustaining it, almost impossible. This is the result of several emerging trends. Agile competitors have sped up their time-to-market, and can quickly nullify a first-mover advantage. New technology is usually available to anyone smart enough to adopt it. Consulting companies identify industry best practices and soon "clone" them within competing organizations. And quality levels have become so uniformly high that people can't tell the difference between good and best. Meanwhile, markets have become crowded with competitors from all over the globe, major industries have more capacity than demand, and few market niches remain unexploited.
Managers describe it as a new era for business. And it is. Old pathwa ... read full excerpt from Managing Strategic Relationships: The Key to Business Success ebook