You will learn the basics about setting up web pages and how to use web site templates to make professional looking web sites. Discover key web site options that can affect Internet marketing performance such as metadata, web page layout and keyword selection.

Discover about domain name selection and registration options. You will learn about the types of domain name extensions and why it can take up to several days for a domain name to operate correctly (point to your web site) on the Internet. 

Learn how to setup and manage email marketing campaigns along with some of the important requirements and regulations that apply to email marketing programs. Discover how to use affiliate programs to get additional marketing exposure, which only costs money when products or services are sold. 

Some of the key ways to get listed high in search engines allowing more people to find your products and services are described. Learn how you can chose key words that people search for to display ads (adword marketing) on search engines and web pages. Banner advertising exchange networks are explained. You will discover how to create promotional materials that encourage recipients to pass along your message to other people (viral marketing). Learn how you can use online web seminars ("webinars") to attract, register and qualify potential customers. Some of the important topics covered in this book include: 

ÂÂ- Types of Internet Marketing Programs
ÂÂ- How to Measure Internet Marketing
ÂÂ- Selecting and Registering Domain Names
ÂÂ- Developing Web Sites
ÂÂ- How to Get Listed High in Search Engines
ÂÂ- Adword (keyword) Advertising
ÂÂ- Setup and Managing Email Campaigns
ÂÂ- Participating in Affiliate Programs
ÂÂ- Banner Advertising Networks
ÂÂ- Blogging and Podcasting