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Balio, Tino United Artists: The Company that Changed the Film Industry, Volume 2 1951-1978 eBook

United Artists: The Company that Changed the Film Industry, Volume 2 1951-1978

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Imprint: University of Wisconsin Press

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In this second volume of Tino Balio¿s history of United Artists, he examines the turnaround of the company in the hands of Arthur Krim and Robert Benjamin in the 1950s, when United Artists devised a successful strategy based on the financing and distribution of independent production that transformed the company into an industry leader. Drawing on corporate records and interviews, Balio follows United Artists through its merger with Transamerica in the 1960s and its sale to MGM after the financial debacle of the film Heaven¿s Gate. With its attention to the role of film as both an art form and an economic institution, United Artists: The Company That Changed the Film Industry is an indispensable study of one company¿s fortunes from the 1950s to the 1980s and a clear-eyed analysis of the film industry as a whole.

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Title of Technology eBook: United Artists: The Company that Changed the Film Industry, Volume 2 1951-1978
Release Date: 03-02-2009
Publisher: University of Wisconsin Press

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Parent title United Artists: The Company that...
Encrypted (DRM) Yes
SKU 9780299230135
File size 69962
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