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Raymond Ph.D., Susan U. Nonprofit Finance for Hard Times: Leadership Strategies When Economies Falter eBook

Nonprofit Finance for Hard Times: Leadership Strategies When Economies Falter

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eBook Publisher: John Wiley & Sons
Imprint: John Wiley & Sons

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How to make strategic plan to help your nonprofit navigate turbulent financial waters and achieve strengthened revenues

During this time of upheaval and instability with the country's financial markets and economy, you might be wondering how your nonprofit can emerge stronger from this unprecedented turmoil and prepare for future economic cycles. Practical and timely, Nonprofit Finance for Hard Times: Leadership Strategies When Economies Falter helps your nonproft get strategic in the weak economy.

Nonprofit Finance for Hard Times shows you how surviving the current economic conditions means dedicating yourself to understanding the details of the current financial crisis and identifying those Board members and other leaders who can give you deep analysis on the crisis and act as your analysts of the winners and losers in real time. Emphasizes that the core of all strategy is engagement Helps you reassess your nonprofit's communications tools for both messages and markets Asserts that the operative need is for strategy, not panic Revisits all assumptions Explains how to sort and cull past supporters for those who will emerge from the turmoil first and strongest Reveals how to identify new audiences

Providing the guidance your nonprofit needs-not to just hang on for the white-knuckle ride, but to plan their best strategy to survive and succeed- Nonprofit Finance for Hard Times equips you with the tools you need to get started.

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Title of Business & Economics eBook: Nonprofit Finance for Hard Times: Leadership Strategies When Economies Falter
Release Date: 12-09-2009
Publisher: John Wiley & Sons

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Parent title Nonprofit Finance for Hard Times:...
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Nonprofit Finance for Hard Times: Leadership Strategies When Economies Falter


Chapter One

Beginning at the Beginning

Public Charities on the Economic Landscape

[Americans] have all the lively faith in the perfectability of man, they judge that the diffusion of knowledge must necessarily be advantageous, and the consequences of ignorance fatal; they all consider society as a body in a state of improvement, humanity as a changing scene, in which nothing is, or ought to be, permanent; and they admit that what appears to them today to be good may be superseded by something better tomorrow. Alexis de Tocqueville, 1835

Americans have long believed in the ability to perfect society, to solve problems by force of effort. Further, and despite enshrining individualism at the core of its psyche, Americans really do prefer to solve problems together rather than alone. There is a legendary mystique about the dust-covered lone sheriff who rides into town at sunset to rescue the community from the vile hands of evildoers. Legends make excellent movies; they just don't jibe with reality.

Citizen engagement, which is a recurring theme throughout this book, is the more common historical model of community problem solving. The lone voice in the wilderness is less a national role model than the "everyone-in-it-together" potluck dinner fund-raiser for social change.

The nation does not take well to fatalism; it believes betterment is constantly possible.

The role of public charities on the societal commons to pursue that betterment is as old as the nation itself. Private effort through charita

...

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