Be IN THE KNOW BEFORE YOU GO

Doing business across borders is very different from doing business across town–subtle and not-so-subtle differences in attitudes and etiquette play a big role.

Did you know?
• When Americans say “drop by any time,” they usually don’t mean it. Call first to make sure they’re expecting you.
• If you’re going to be more than 5 or 10 minutes late for an appointment, call ahead! It’s impolite not to.
• Remember, when someone asks “how are you?”, they don’t really want to know. They’re just saying “hi.”

In the Know in the U.S.A. helps you:
• Fit right in by understanding local manners, etiquette, and behaviors
• Navigate through everyday life with tips for the whole family
• Get an insider’s perspective on the social and business environment

The book includes a FREE 60-minute CD with the key phrases you need to make a great impression.