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Ziglar, Zig Ziglar on Selling eBook

Ziglar on Selling

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eBook Publisher: HarperCollins
Imprint: Thomas Nelson

Format: ePub Encrypted (DRM)


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Drawing on his more than forty years of sales experience, master motivator Zig Ziglar provides a wealth of inspirational and practical information for making it in today's fast-paced selling world. Ziglar's primary aim is to help sales professionals persuade their customers more effectively, more ethically, and more often! In this motivating book, he discusses:

Where, when, and how to find prospects. How to deal with rude, angry, and disgruntled people. Why 70% of sales are made between 7:00 A.M. and 1:00 P.M. How top-selling pros manage stress. How to best utilize the telephone.

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Title of Business & Economics eBook: Ziglar on Selling
Release Date: 07-31-2003
Publisher: Thomas Nelson

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Parent title Ziglar on Selling
Encrypted (DRM) Yes
SKU 9781418514105
File size 550
Internet Security n/a
Printing Not allowed
Copying Not allowed
Read aloud No
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Ziglar on Selling


Chapter One

You Made the Right Choice

A Career in the World's Oldest Profession

When the prospect reacted to the door-to-door Bible salesman's request to buy with "I'm broke," the salesman had a pretty fair response. Extending the Bible, he responded, "Would you put your hand right here and repeat that?"

Selling can be and should be fun, so let's make it clear from the beginning that a sense of humor combined with self-esteem that allows you to laugh at yourself will play a significant part in your success in your chosen profession. How I wish someone had made that fact clear to me when I got my start. Laughing more often and feeling better about myself would have prevented many of the bruises to my fragile ego during those difficult days early in my career when I was trying so desperately hard to survive.

IN THE BEGINNING

I made my first sales call in 1947. After borrowing $50 (a considerable sum of money in those days) to buy a new $22 suit, a new dress shirt, a briefcase, and a hat (all professional salespeople wore hats in the late forties), I was prepared to enter the wonderful world of selling!

My mission was to seek out users of my product line to act as "centers of influence" for "referrals." I didn't really know what that meant except to say that if people were currently using my product, they might be able to direct me to someone else who would want to use it. Much to my great pleasure and eternal gratitude, the Redhead (my wife, Jean) agreed to come along.

After driving for a considerable length of time to find the "right" neighborhood, with fear

...

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