A typical Facebook Game is targeted at or used by a mass audience of casual gamers. Casual games can have any type of gameplay, and fit in any genre. They are typically distinguished by their simple rules and lack of commitment required in contrast to more complex hardcore games. They require no long-term time commitment or special skills to play, and there are comparatively low production and distribution costs for the producer.

Casual games are typically played on a personal computer online in web browsers, although they now are starting to become popular on game consoles and mobile phones as well. Casual gamers are typically older than traditional computer gamers, and more often female, with over 74% of casual gamers being female.

This book is your ultimate resource for Facebook Games. Here you will find the most up-to-date information, analysis, background and everything you need to know.

In easy to read chapters, with extensive references and links to get you to know all there is to know about Facebook Games right away, covering: Facebook, Backyard Monsters, Battle Punks, Brave Arms (Facebook), Car Town, Causes (company), CityVille, Coke Zero Facial Profiler, Crazy Planets, DateBid, Dawn of the Dragons (video game), Drugwars, EA SPORTS FIFA Superstars, Empire Avenue, Empires & Allies, Enercities, FameLeague, Farm Town, FarmVille, Fish Wrangler, FishVille, Friends for Sale, FrontierVille, Get Satisfaction, I Am Playr, Lexulous, (Lil) Green Patch, Mafia Wars, MMA Pro Fighter, Mob Wars, MouseHunt (web game), My Empire, Pet Society, Facebook Places, Pocket God, Ravenwood Fair, Realm of Empires, SaveFace, Smeet, Spleak, SuperPoke!, Texas HoldEm Poker (Zynga game), The Sims Social, Top Eleven Football Manager, Treasure Isle (video game), Unfriend Finder, UpGo, Virtonomics, Winning Goal, YoVille (game), Zatikon, Zombie Lane.

This book explains in-depth the real drivers and workings of Facebook Games. It reduces the risk of your technology, time and resources investment decisions by enabling you to compare your understanding of Facebook Games with the objectivity of experienced professionals.